For the first time in 30 years, real automotive key replacement returns to retail.
Las Vegas, NV., October, 29, 2018— Car Keys Express launches a full line of retail automotive key replacement solutions at the 2018 Automotive Aftermarket Products Expo (AAPEX) in Las Vegas. The company’s portfolio of products simplifies key replacement, shifting it away from the dealership and creates the opportunity for retailers to enter the multibillion-dollar industry.
The Car Keys Express retail “ecosystem” is designed to build a new key replacement program or enhance a retailer’s existing program. Revenue opportunities grow as new capabilities are added. Each level complements the previous, so retailers can build services over time. Ecosystem solutions fall into one of two categories, “do-it-yourself,” or DIY, and “do-it-for-me,” DIFM.
“Our retail ecosystem is a natural progression in the company’s evolution,” said Mark Lanwehr, Founder and CEO of Car Keys Express. “We began in 2002 as the world’s first online retailer of automotive keys and keyless entry remotes. In 2008, we revolutionized automotive key replacement with our discount, mobile, key maintenance service. Recognizing technology was going to drive the future of the industry, we launched a R&D program to learn automotive key technologies. Years of work and investment paid off. We invented and began manufacturing the world's first Universal Car Remote and Universal Car Keys. These achievements created the foundation of our retail solutions. Now retailers have the opportunity to enter this lucrative industry and consumers have an affordable alternative to dealership key replacement.”
Diverse and increasing key technology has driven retailers out of the automotive key replacement market, giving carmakers a virtual monopoly on the replacement key and remote consumer market.This has forced consumers to deal with the time, expense, and hassle of a dealership appointment.
To adapt to this ever changing technology, Car Keys Express has patented a frequency agile transmitter to make their products universal. This technology took decades of invested hours to develop and makes their keys and remotes flexible to function across multiple vehicle makes, models, and years. This advance in key technology removes the barriers the two major to market entry for retailers, cost and variety.
“We’re fully-committed to retail,” said Mark Lanwehr, Founder and CEO of Car Keys Express. “Car Keys Express will continue to offer new universal aftermarket keys, allowing retailers to cover more vehicles, at dramatically lower prices.”
Car Keys Express is exhibiting at AAPEX booth #6320 where attendees can learn more about the ecosystem and custom product packages to fit their specific business needs. Attendees will also have the opportunity to take advantage of show-exclusive specials. Retailers interested in learning more can contact Kirk Stewart, Car Keys Express Retail Marketing Director or visit www.CarKeysExpress.com/AAPEX.
About AAPEX AAPEX is the automotive parts industry’s premier trade show, showcasing the most innovative products, services, and technologies. AAPEX represents the $740 billion global automotive aftermarket industry. It features more than 2,200 exhibitors, 5,000 booths, and approximately 44,000 targeted buyers. More than 158,000 automotive aftermarket professionals from nearly 140 countries are projected to be in Las Vegas during AAPEX.