New assortment of keys, remotes increases vehicle coverage, expands savings, and simplifies key replacement for Advance customers in the U.S.
Louisville, KY, November 13, 2025—Car Keys Express, the US-based global leader in automotive key replacement, today announced the expansion of its in-store key program at all 4,200-plus Advance Auto Parts locations in the U.S.
Car Keys Express’ OEM-quality key replacement products include smart keys, remotes, replacement cases, and a DIY programmer. The new assortment of keys and remotes expands vehicle coverage from 76 million vehicles to 94 million, while the programmer covers 163 million vehicles. The new program—20 SKUs in total—further strengthens Advance’s key lineup, covering more newer vehicles than ever before. In addition to the new SKUs, which are also available online at AdvanceAutoParts.com, an expanded selection of 200-plus additional SKUs are available by special order.
Engineered for simplicity, Car Keys Express products require no extra training for store associates and guide customers step-by-step with detailed instructions and video tutorials. Many Simple Key® products include the company’s exclusive Key Genius™ programmer, a plug-and-play OBD device that lets customers pair keys themselves for the first time in history using an app on their phone – no tools or appointment needed.
Advance will also carry Car Keys Express’ Universal Smart Key™, the world’s most advanced car key, which combines the functionality of hundreds of smart keys into a single device.
“Every day, we hear from drivers who are looking for another option,” said Kirk Stewart, Chief Commercial Officer for Car Keys Express. “That is exactly what we’re providing with Advance Auto Parts. Now, people can walk into their local store, find the key they need, and program it themselves in minutes. It’s about convenience and empowering more drivers with access to technology that used to be available only through a dealership.”
“When we first approached the retail market in 2015, we had just one SKU—but a fully formed strategic vision,” said Mark Lanwehr, Founder and CEO of Car Keys Express. “At the time, nearly all our revenue came from commercial accounts. We knew we needed a better balance between B2B and B2C, and we recognized retail’s critical role in that transformation. Mastering both channels wouldn’t just open new markets—it would accelerate our growth and help us fulfill our mission to simplify key replacement for everyone. Today, we’re the only company operating successfully on a national scale in both B2B and retail, and that’s why we’re recognized as both the market leader and the category’s strategic voice. In 2017, at the E&Y Entrepreneur of the Year Awards, I announced our mission to bring REAL automotive key replacement back to retailers for the first time in 30 years. Now, almost a decade later, we’ve done just that.”
For more information, visit CarKeysExpress.com.
About Car Keys Express
Car Keys Express is the global leader in automotive key replacement for businesses, retailers, and consumers. The company invented the world's first Universal Car Remote, Universal Car Keys, and Universal Smart Key, and is the only American company that manufactures a full line of aftermarket versions of modern car keys. Car Keys Express offers a complete line of retail-friendly solutions to allow retailers to build a key replacement program or enhance an existing program. Car Care Express, a division of Car Keys Express, offers mobile vehicle reconditioning services for businesses and consumers. Founded in 2002, Car Keys Express is continually recognized for excellence in the industry, winning Inc. Magazine’s, “Inc. 5000” award, recognizing America’s fastest-growing companies in 2016, 2017, 2018, 2019, 2020, 2021, and 2025, Inc.’s “Best in Business” Award in 2024, AAPEX "Best New Product" Award in 2015, 2019 and 2023, Ernst and Young Entrepreneur of the Year in 2017, and EnterpriseCorp’s FAST Innovation Award in 2017, among others. To learn more, visit www.CarKeysExpress.com.
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